Sterling, VA, February 20, 2010 – Unanet Technologies, a Loudoun County, Virginia based professional services automation firm, was featured in a national study of high performance professional services firms entitled The High Growth Professional Services Firm: How Some Firms are Able to Grow in Any Market. Only four firms were selected for this honor.
“Unanet has made a name for themselves by focusing on delivering bottom-line results for their clients,” says study director Lee Frederiksen, Ph.D. “Based on our research on some of the best run professional services firms from across the country, Unanet has a lot to be proud of.”
“Being recognized by an independently conducted, national study is a great honor for Unanet,” says Fran Craig, Chief Executive Officer. “We know the dedication that our entire team has for delivering results for our clients. It’s nice to have that validated by an objective third party.”
The study was designed and conducted under the direction of Hinge, a leading branding and marketing firm specializing in professional services.
Key findings include:
* High Growth firms grew almost 9 times faster and were 50% more profitable than their Average Growth peers. They achieved these levels of growth and profitability while spending slightly LESS than average on marketing and sales.
* High Growth firms employ counterintuitive strategies. Most firms broaden their targets and services to expand business. High Growth firms focus and specialize.
* High Growth firms are almost 3 times more likely to have a strong, easy-to-understand differentiator
* The more frequently firms conducted research into their target clients’ needs, the faster they grew and the more profitable they were.
To find out more about the characteristics of high growth firms and to view the profile on Unanet Solutions, download a complimentary copy of The High Growth Professional Services Firm: How Some Firms are Able to Grow in Any Market at http://www.hingemarketing.com/highgrowth.